Your Business With a Premium Listing
The Ugly Truth About Internet AdvertisingHave you ever researched how to advertise your company online? “Hit the right keywords on your site,” they tell you. “Buy Google ads” “Run a Facebook campaign!” The choices are endless. And it gets more complicated every day. The truth is, these are all good ways to get customers. They can all work if you have a big budget and know what you are doing. But if you don’t, they are a great way to waste a lot of money in a hurry. Let’s talk about each of these options a bit. Search Engine Optimization (SEO) This means changing your website so it ranks highly in Google and other search engines. It has three basic parts. 1) Research the right “key words”. Using software, you look for phrases like “freight forwarder in Colorado” that a customer might type into Google. You want phrases that a lot of people are searching for and have low competition. 2) Write content about these keywords. Next, you put articles on your website that provide information that will attract searchers by answering their questions. 3) Promote your content. This can be getting other websites to link to your articles, posting on social media, or even paying to advertise them. But you are a freight forwarder, not an article-writing company! This is why many companies end up hiring SEO agencies to do this for them. The good ones start at $1,000 per month, and the bad ones can get your site kicked out of Google because they use spam tactics. Search Engine Ads The biggest one of these is Google. They make about $100 billion each year in profit from selling ads in their search results. This is a wonderful place to advertise. Why? Because you can buy ads that only show when people Google something that is related to your business, for example: “hazmat trucking Florida”. But here’s the problem with Google ads: Because they are so effective they are ridiculously expensive. Here is what Google will charge you for a click to your website for the following keywords:
“freight forwarder California” – $12.98 “freight forwarder China” – $17.04 “freight forwarder New York” – $7.70This is not for a customer, or even a lead. This is the cost for one single click to your website. Social Media Facebook, Instagram, Linkedin, Pinterest. There are a ton of options, and some of them work well. But to make it work, you need to have someone “in house” to make sure you are not wasting your money on people looking for funny cat videos. Or, again, pay an agency thousands to make sure it’s being done right.
Your Shortcut To The Top Of The Search ResultsOn this page, I’m going to show you how you can make your listing about 3,000% more effective at getting new customers for your business. How? By upgrading to a Premium Listing for your company. With a Premium Listing, your company will appear at the top of a page that is already a top Google result for people who are looking for freight companies. Let me explain. This website has one purpose: to help people who are already looking for a freight company to find the right one for their shipment. It contains two types of listing:
- Basic: Shows company name, contact information, and a short company summary.
- Premium: These come above the basic listings. They are more visible on the page, and help your company get leads and connect with customers.
Why Go Premium?Jump to the Top Take a look at this chart. It shows a small sample of our current search rankings in Google.
What’s Included in a Premium Listing
How To Claim Your Premium Listing
Getting started is easy.
Here is what to do:
Step 1: Choose your plan and checkout using the secure Paypal link below.
Step 2: We will send you an email with exactly how to activate your premium listing. If you would like us to write your listing at no cost, you can let us know at this stage. You also tell us about what kinds of leads (quote requests) you are interested in receiving directly to your email.
Step 3: Within 48 hours of receiving your information, we will send you an email that your premium listing is live on the website and start sending you automatically all leads that are relevant to your business.
Step 4: If your contact details ever change, just let us know and we will update your listing free of charge.